massmind - Get Together - Toni Ichikawa, Creative Director

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Toni Ichikawa comes to Topaz on a project basis with teamB which she founded in 2001 and has developed into an independent creative studio whose main strength is to provide highly conceptual and strategic advertising campaigns, integrated marketing programs and design projects.

A graduate of Parsons School of Design, Toni has worked as an art and creative director at several noted luxury and fashion advertising agencies including Mac Barret, Lloyd + (co), Assouline and KraftWorks.

With a solid foundation in design, Toni has also created campaigns and directed photo shoots with such noted photographers as Peter Lindbergh, Michelangelo di Battista, Patrick Demarchelier, Greg Kadel, Nathaniel Goldberg, Mario Testino and Craig McDean.

She has also worked on fully integrated campaigns for Estée Lauder, Nicole Miller, Express, Hilfiger Fragrance, and Harry Winston.

She was named as one of the leading New York-based Japanese art directors by NY Weekly Business News and was profiled in Director’s Magazine in Summer of 2006.

Most recently, she managed creative studio at Lloyd + (co) as associate creative director till April 2009.